Data Driven Marketing: Download Practice Datasets

Section 1: Introduction

• N/A

Section 2: Campaign Effectiveness

• Section One Sheets.xlsx
• Practical Exercise.pdf
• Answers For Practical.xlsx

Section 3: Return of Investement

• Section Two Sheets.xlsx

Section 4: Launching a Campaign The Blueprint

• Campaign Blueprint.pdf

Section 5: Advanced Analytics

• DDM Advanced Analytics.xlsx

Section 6: Analysis, Big Data Tips and Opportunities

• N/A